Measurement

Google Measures Energy to Conserve Energy

Why measure? Because measurement compels behavior. I’ve written about this previously in my article on the Trash Guy, but now Google is taking note:

”Studies show that being able to see your energy usage makes it easier to reduce it.”

This is the driver for their new Google PowerMeter project, which envisions a future where access to energy informatics is through your desktop. The project, an initiative of Google.org (the philanthropic research arm of Google), provides this as their pitch:

London to Brighton Veteran Car Run“How much does it cost to leave your TV on all day? What about turning your air conditioning 1 degree cooler? Which uses more power every month — your fridge or your dishwasher? Is your household more or less energy efficient than similar homes in your neighborhood? … At Google we’re committed to helping enable a future where access to personal energy information helps everyone make smarter energy choices. To get started, we’re working on a tool called Google PowerMeter which will show consumers their electricity consumption in near real-time in a secure iGoogle Gadget. We think PowerMeter will offer more useful and actionable feedback than complicated monthly paper bills that provide little detail on consumption or how to save energy.”

I like it. I’ve always wanted to have a simple way to monitor my home energy usage that doesn’t require me to buy an expensive device like the Black & Decker EM100B Energy Saver Series Power Monitor– that probably doesn’t give me the granularity of information I’m looking for anyway.

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