Category Archives: Innovation

Announcing the Digital Quality Institute

All of us should be starting to feel it now… we’re entering a new AI-ra. Which is why I’m expanding horizons! Today I’m launching the Digital Quality Institute at dxquality.com. That’s where I’ll be offering my old PDF eBooks that have been available for years, new PDF eBooks yet to be written, and high-impact courseware that I produce or curate.

For years, I’ve imagined what it would be like if I could connect people with the resources I wish I had, especially in the first 10 or 20 years of my career – to help us balance purpose, performance, and personal transformation. How to build critical thinking skills in technology-intense environments. How to make digital transformation actionable. How to navigate times when the technology is moving so fast we feel like we’ll be left behind. I’ve wistfully browsed through my Google Drive, packed with 14 years of content, much of which has only been shared with a relatively small group of people.

Since 2016, lots of people I’ve interacted with in work environments, or after talks and keynotes, have said “That’s SUCH useful content… you should put that on Udemy.” But the quality of courseware on Udemy and Coursera varies a LOT, and I’ve never felt comfortable adding my work to that giant haystack. And while I love TEDx, it’s become too diluted to me, it doesn’t feel as special as it did years ago when researchers were sharing their new insights with the world in a sparkly new way.

That’s why today, I’m launching the Digital Quality Institute at dxquality.com.

My vision for DQI is that it provides a marketplace of unique, compelling, and inventive ideas from leaders and emerging leaders who care about quality and excellence – people at all stages of their careers who have been inspired by the rich tradition of quality. Leaders who can carry those messages forward in relevant and engaging new ways that younger generations can be inspired by.

While the first two courses are derived from instruction and mentorship I’ve been providing students and direct reports since the late 90s, I’m in discussions with insightful leaders with great ideas who might also contribute to the offerings. (If you’ve got material grounded in quality and you’re looking for a platform to share it, let’s talk & see if it’s suitable for DQI).

Course #1 is available now:

I’m excited to be the curator of dynamic stories that help us connect with our power… so we can help each other transform our work, transform our lives, and realize our potential as individuals and innovative communities in the digital-first world.

Top 10 Business Books You Should Read in 2020


I read well over a hundred books a year, and review many for Quality Management Journal and Software Quality Professional. Today, I’d like to bring you my TOP 10 PICKS out of all the books I read in 2019. First, let me affirm that I loved all of these books — it was really difficult to rank them. The criteria I used were:

  1. Is the topic related to quality or improvement? The book had to focus on making people, process, or technology better in some way. (So even though Greg Satell’s Cascades provided an amazing treatment of how to start movements, which is helpful for innovation, it wasn’t as closely related to the themes of quality and improvement I was targeting.)
  2. Did the book have an impact on me? In particular, did it transform my thinking in some way?
  3. Finally, how big is the audience that would be interested in this book? (Although some of my picks are amazing for niche audiences, they will be less amazing for people who are not part of that group; they were ranked lower.)
  4. Did I read it in 2019? (Unfortunately, several amazing books I read at the end of 2018 like Siva Vaidhyanathan’s Antisocial Media.)

#10 – Understanding Agile Values & Principles (Duncan)

Duncan, Scott. (2019). Understanding Agile Values & Principles. An Examination of the Agile Manifesto. InfoQ, 106 pp. Available from https://www.infoq.com/minibooks/agile-values-principles

The biggest obstacle in agile transformation is getting teams to internalize the core values, and apply them as a matter of habit. This is why you see so many organizations do “fake agile” — do things like introduce daily stand-ups, declare themselves agile, and wonder why the success isn’t pouring in. Scott goes back to the first principles of the Agile Manifesto from 2001 to help leaders and teams become genuinely agile.

#9 – Risk-Based Thinking (Muschara)

Muschara, T. (2018). Risk-Based Thinking: Managing the Uncertainty of Human Error in Operations. Routledge/Taylor & Francis: Oxon and New York. 287 pages.

Risk-based thinking is one of the key tenets of ISO 9001:2015, which became the authoritative version in September 2018. Although clause 8.5.3 from ISO 9001:2008 indirectly mentioned risk, it was not a driver for identifying and executing preventive actions. The new emphasis on risk depends upon the organizational context (clause 4.1) and the needs and expectations of “interested parties” or stakeholders (clause 4.2).

Unfortunately, the ISO 9001 revision does not provide guidance for how to incorporate risk-based thinking into operations, which is where Muschara’s new book fills the gap. It’s detailed and complex, but practical (and includes immediately actionable elements) throughout. For anyone struggling with the new focus of ISO 9001:2015, this book will help you bring theory into practice.

#8 – The Successful Software Manager (Fung)

Fung, H. (2019). The Successful Software Manager. Packt Publishing, Birmingham UK, 433 pp.

There lots of books on the market that provide technical guidance to software engineers and quality assurance specialists, but little information to help them figure out how (and whether) to make the transition from developer to manager. Herman Fung’s new release fills this gap in a complete, methodical, and inspiring way. This book will benefit any developer or technical specialist who wants to know what software management entails and how they can adapt to this role effectively. It’s the book I wish I had 20 years ago.

#7 – New Power (Heimans & Timms)

Heiman, J. & Timms, H. (2018). New Power: How Power Works in Our Hyperconnected World – and How to Make it Work For You. Doubleday, New York, 325 pp.

As we change technology, the technology changes us. This book is an engaging treatise on how to navigate the power dynamics of our social media-infused world. It provides insight on how to use, and think in terms of, “platform culture”.

#6 – A Practical Guide to the Safety Profession (Maldonado)

Maldonado, J. (2019). A Practical Guide to the Safety Profession: The Relentless Pursuit (CRC Focus). CRC Press: Taylor & Francis, Boca Raton FL, 154 pp.

One of the best ways to learn about a role or responsibility is to hear stories from people who have previously served in those roles. With that in mind, if you’re looking for a way to help make safety management “real” — or to help new safety managers in your organization quickly and easily focus on the most important elements of the job — this book should be your go-to reference. In contrast with other books that focus on the interrelated concepts in quality, safety, and environmental management, this book gets the reader engaged by presenting one key story per chapter. Each story takes an honest, revealing look at safety. This book is short, sweet, and high-impact for those who need a quick introduction to the life of an occupational health and safety manager.

# 5 – Data Quality (Mahanti)

Mahanti, R. (2018). Data Quality: Dimensions, Measurement, Strategy, Management and Governance. ASQ Quality Press, Milwaukee WI, 526 pp.

I can now confidently say — if you need a book on data quality, you only need ONE book on data quality. Mahanti, who is one of the Associate Editors of Software Quality Professional, has done a masterful job compiling, organizing, and explaining all aspects of data quality. She takes a cross-industry perspective, producing a handbook that is applicable for solving quality challenges associated with any kind of data.

Throughout the book, examples and stories are emphasized. Explanations supplement most concepts and topics in a way that it is easy to relate your own challenges to the lessons within the book. In short, this is the best data quality book on the market, and will provide immediately actionable guidance for software engineers, development managers, senior leaders, and executives who want to improve their capabilities through data quality.

#4 – The Innovator’s Book (McKeown)

McKeown, M. (2020). The Innovator’s Book: Rules for Rebels, Mavericks and Innovators (Concise Advice). LID Publishing, 128 pp.

Want to inspire your teams to keep innovation at the front of their brains? If so, you need a coffee table book, and preferably one where the insights come from actual research. That’s what you’ve got with Max’s new book. (And yes, it’s “not published yet” — I got an early copy. Still meets my criteria for 2019 recommendations.)

#3 – The Seventh Level (Slavin)

Slavin, A. (2019). The Seventh Level: Transform Your Business Through Meaningful Engagement with Customer and Employees. Lioncrest Publishing, New York, 250 pp.

For starters, Amanda is a powerhouse who’s had some amazing marketing and branding successes early in her career. It makes sense, then, that she’s been able to encapsulate the lessons learned into this book that will help you achieve better customer engagement. How? By thinking about engagement in terms of different levels, from Disengagement to Literate Thinking. By helping your customers take smaller steps along this seven step path, you can make engagement a reality.

#2 – Principle Based Organizational Structure (Meyer)

Meyer, D. (2019). Principle-Based Organizational Structure: A Handbook to Help You Engineer Entrepreneurial Thinking and Teamwork into Organizations of Any Size. NDMA, 420 pp.

This is my odds-on impact favorite of the year. It takes all the best practices I’ve learned over the past two decades about designing an organization for laser focus on strategy execution — and packages them up into a step-by-step method for assessing and improving organizational design. This book can help you fix broken organizations… and most organizations are broken in some way.

#1 Story 10x (Margolis)

Margolis, M. (2019). Story 10x: Turn the Impossible Into the Inevitable. Storied, 208 pp.

You have great ideas, but nobody else can see what you see. Right?? Michael’s book will help you cut through the fog — build a story that connects with the right people at the right time. It’s not like those other “build a narrative” books — it’s like a concentrated power pellet, immediately actionable and compelling. This is my utility favorite of the year… and it changed the way I think about how I present my own ideas.


Hope you found this list enjoyable! And although it’s not on my Top 10 for obvious reasons, check out my Introductory Statistics and Data Science with R as well — I released the 3rd edition in 2019.

The Endowment Effect: The Ultimate Organizational Rose-Colored (Risk-Enhancing) Glasses

Fifteen or so years ago, I was a member of a review team that assessed a major, multi-million dollar software project. We were asked to perform the review because the project had some issues — it cost nearly $2M a year, was not yet delivering value to users, and had been running for 17 years.

Were I the ultimate decision-maker, my plan of action would have been simple: shut down the project, reconstitute a team with some representation from the old team, and use the lessons learned to rearchitect a newer, more robust solution. It would have customer involvement from the start to ensure a short time-to-value (and continuous flow of value). But there was one complication: the subject matter for this software package was highly specialized and required active involvement from people who had deep knowledge of the problem domain… and the team already had about 60% of the world’s experts on it.

Still, I was focused on the sunk costs. I felt that the organization should not choose to keep the project going just because over $20M had been poured into it… the sunk costs should not factor into the decision.

But then something very curious happened two years later, as the project was still hemorrhaging money… I was put in charge of it. So what did I do? Launched a two-month due diligence to reassess the situation, of course.

I was not on the review team this time, but their assessment was not a surprise — can the project, reconstitute the team, use the lessons learned to plan a new approach to delivering value quickly.

So that’s what I did… right? NOOOOO!!! I decided to try a little harder… because of course we could get the current software project to be stable and valuable, if we just gave it a little more time.

Even I was shocked by my transformation. Why was I feeling like this? Why was I ignoring the facts? Why was I, all of a sudden, powerless to make the appropriate and most logical choice?

Turns out, I was just demonstrating human nature via the Endowment Effect — which says, simplistically, that once you own something you value it more than before you own it. This is not just a curiosity though… because it can get in the way of effective decision-making.

Think about it:

  • Before you buy a house, you psychologically devalue it because you want to get a better deal. But once you move in, your psyche inflates the value because you stand to win as the value increases.
  • Why is it that leaders often value the opinions of consultants more than the opinions of full-time staff? Because consultants are more expensive, and once their reports have been submitted, you now own the intellectual property… and value it more.
  • The same effect occurs if you buy a company. You may be sensitive to issues and opportunities for improvement prior to the sale, but once your signature is on the dotted line… the endowment effect kicks in, and the rose-colored glasses magically appear.

This has a huge implication for quality and process improvement. Once you own something, you are less able to see the problems that need to be solved. This is why we use external auditors for our ISO 9001 programs, or review panels for our government projects, or a quality award assessment process for evaluating how well we are translating strategy to action.

Other people can see areas for improvement that you can’t, if you’re an owner of the process that has problems. The lesson? Get external eyes on your internal issues, and pay attention to their insights.

Agile vs. Lean: Explained by Cats

Over the past few years, Agile has gained popularity. This methodology emerged as a solution to manage projects with a number of unknown elements and to counter the typical waterfall method. Quality practitioners have observed the numerous similarities between this new framework and Lean. Some have speculated that Agile is simply the next generation’s version of Lean. These observations have posed the question: Is Agile the new Lean?  

ASQ Influential Voices Roundtable for December 2019

The short answer to this question is: NO.

The longer answer is one I’m going to have to hold back some emotions to answer. Why? I have two reasons.

Reason #1: There is No Magic Bullet

First, many managers are on a quest for the silver bullet — a methodology or a tool that they can implement on Monday, and reap benefits no later than Friday. Neither lean nor agile can make this happen. But it’s not uncommon to see organizations try this approach. A workgroup will set up a Kanban board or start doing daily stand-up meetings, and then talk about how they’re “doing agile.” Now that agile is in place, these teams have no reason to go any further.

Reason #2: There is Nothing New Under the Sun

Neither approach is “new” and neither is going away. Lean principles have been around since Toyota pioneered its production system in the 1960s and 1970s. The methods prioritized value and flow, with attention to reducing all types of waste everywhere in the organization. Agile emerged in the 1990s for software development, as a response to waterfall methods that couldn’t respond effectively to changes in customer requirements.

Agile modeling uses some lean principles: for example, why spend hours documenting flow charts in Visio, when you can just write one on a whiteboard, take a photo, and paste it into your documentation? Agile doesn’t have to be perfectly lean, though. It’s acceptable to introduce elements that might seem like waste into processes, as long as you maintain your ability to quickly respond to new information and changes required by customers. (For example, maybe you need to touch base with your customers several times a week. This extra time and effort is OK in agile if it helps you achieve your customer-facing goals.)

Both lean and agile are practices. They require discipline, time, and monitoring. Teams must continually hone their practice, and learn about each other as they learn together. There are no magic bullets.

Information plays a key role. Effective flow of information from strategy to action is important for lean because confusion (or incomplete communication) are forms of waste. Agile also emphasizes high-value information flows, but for slightly different purposes — that include promoting:

  • Rapid understanding
  • Rapid response
  • Rapid, targeted, and effective action

The difference is easier to understand if you watch a couple cat videos.

This Cat is A G I L E

From Parkour Cats: https://www.youtube.com/watch?v=iCEL-DmxaAQ

This cat is continuously scanning for information about its environment. It’s young and in shape, and it navigates its environment like a pro, whizzing from floor to ceiling. If it’s about to fall off something? No problem! This cat is A G I L E and can quickly adjust. It can easily achieve its goal of scaling any of the cat towers in this video. Agile is also about trying new things to quickly assess whether they will work. You’ll see this cat attempt to climb the wall with an open mind, and upon learning the ineffectiveness of the approach, abandoning that experiment.

This Cat is L E A N

From “How Lazy Cats Drink Water”: https://www.youtube.com/watch?v=FlVo3yUNI6E

This cat is using as LITTLE energy as possible to achieve its goal of hydration. Although this cat might be considered lazy, it is actually very intelligent, dynamically figuring out how to remove non-value-adding activity from its process at every moment. This cat is working smarter, not harder. This cat is L E A N.

Hope this has been helpful. Business posts definitely need more cat videos.

How the Baldrige Process Can Enrich Any Management System

Another wave of reviewing applications for the Malcolm Baldrige National Quality Award (MBNQA) is complete, and I am exhausted — and completely fulfilled and enriched!

That’s the way this process works. As a National Examiner, you will be frustrated, you may cry, and you may think your team of examiners will never come to consensus on the right words to say to the applicant! But because there is a structured process and a discipline, it always happens, and everyone learns.

I’ve been working with the Baldrige Excellence Framework (BEF) for almost 20 years. In the beginning, I used it as a template. Need to develop a Workforce Management Plan that’s solid, and integrates well with leadership, governance, and operations? There’s a framework for that (Criterion 5). Need to beef up your strategic planning process so you do the right thing and get it done right? There’s a framework for that (Criterion 2).

Need to develop Standard Work in any area of your organization, and don’t know where to start (or, want to make sure you covered all the bases)? There’s a framework for that.

Every year, 300 National Examiners are competitively selected from industry experts and senior leaders who care about performance and improvement, and want to share their expertise with others. The stakes are high… after all, this is the only award of its kind sponsored by the highest levels of government!

Once you become a National Examiner (my first year was 2009), you get to look at the Criteria Questions through a completely different lens. You start to see the rich layers of its structure. You begin to appreciate that this guidebook was carefully and iteratively crafted over three decades, drawing from the experiences of executives and senior leaders across a wide swath of industries, faced with both common and unique challenges.

The benefits to companies that are assessed for the award are clear and actionable, but helping others helps examiners, too. Yes, we put in a lot of volunteer hours on evenings and weekends (56 total, for me, this year) — but I got to go deep with one more organization. I got to see how they think of themselves, how they designed their organization to meet their strategic goals, how they act on that design. Our team of examiners got to discuss the strengths we noticed individually, the gaps that concerned us, and we worked together to come to consensus on the most useful and actionable recommendations for the applicant so they can advance to the next stage of quality maturity.

One of the things I learned this year was how well Baldrige complements other frameworks like ISO 9001 and lean. You may have a solid process in place for managing operations, leading continuous improvement events, and sustaining the improvements. You may have a robust strategic planning process, with clear connections between overall objectives and individual actions.

What Baldrige can add to this, even if you’re already a high performance organization, is:

  • tighten the gaps
  • call out places where standard work should be defined
  • identify new breakthrough opportunities for improvement
  • help everyone in your workforce see and understand the connections between people, processes, and technologies

The whitespace — those connections and seams — are where the greatest opportunities for improvement and innovation are hiding. The Criteria Questions in the Baldrige Excellence Framework (BEF) can help you illuminate them.

An Easy Way to Make Minimum Viable Product (MVP) Totally Not Viable

The classic viral MVP cartoon from Henrik Kniberg (https://blog.crisp.se/2016/01/25/henrikkniberg/making-sense-of-mvp)

5 minute read

The Minimum Viable Product (MVP) concept has taken off over the past few years. Indeed, its heart is in the right place. MVP encourages product managers to scope features and functionality carefully so that customer needs are satisfied at every stage of development — not just in a sweeping finale at the end of development.

It’s a great way to shorten time-to-value and test new market concepts before committing. Zappos, for example, started by posting pictures of shoes on the internet without having an inventory. They wanted to quickly test to see whether people would even consider buying shoes without trying them on.

Unfortunately, adhering to MVP won’t guarantee success thanks to one critical caveat. And that is: if your product already exists, you have to consider your product’s base state. What can your customers do right now with your product? Failure to take this into consideration can be disastrous.

An Example: Your Web Site

Here’s what I mean: let’s say the product is your company’s web site. If you’re starting from scratch, a perfectly suitable MVP would be a splash page with one or two sentences about what you do. Maybe you’d add some contact information. Customers will be able to find you and communicate with you, and you’ll be providing greater value than without a web presence.

But if you already have a 5000-page site online, that solution is not going to fly. Customers and prospects returning to your site will wonder why it vaporized. If they’re relying on the content or functionality you previously provided, chances are they will not be happy. Confused, they may choose to go elsewhere.

The moral of the story is: in defining the scope of your MVP, take into consideration what your customers can already do, and don’t dare give them less in your next release.

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